{"id":10395,"date":"2022-02-18T17:10:49","date_gmt":"2022-02-18T23:10:49","guid":{"rendered":"https:\/\/jaimeedesigns.com\/?p=10395"},"modified":"2022-05-23T16:29:16","modified_gmt":"2022-05-23T21:29:16","slug":"9-benefits-of-paying-for-quality-web-design-services","status":"publish","type":"post","link":"https:\/\/jaimeedesigns.com\/9-benefits-of-paying-for-quality-web-design-services\/","title":{"rendered":"9 Benefits of Paying for Quality Web Design Services"},"content":{"rendered":"
How do you know if you need professional web design services? Are you struggling to generate high-quality leads through your company website? Perhaps you’re unable to attract traffic. You might want to consider website development and design services this year.<\/p>\n
After all, nearly 40% of visitors<\/a> will leave a site that doesn’t look appealing. Another 38.5% will even judge your business after glancing<\/em> at your site. Without professional web design, you could scare away potential leads and sales.<\/p>\n Instead, consider investing in professional, high-quality web design services this year.<\/p>\n On the fence? Read on to discover the top benefits of professional web design today!<\/p>\n In order to create an effective, lead-generating website, you first need to gather research. Otherwise, you could make assumptions about your target audience. Your web design and content might not appeal to your ideal customers.<\/p>\n Working with a professional web development agency will ensure the decisions made regarding your website are research-based.<\/p>\n Your design and development team will first learn as much as they can about your business. They’ll consider who you’re trying to reach, too.<\/p>\n It’s important to deep dive into your audience research. Instead of focusing on a broad audience, you can personalize your website. Your website team will research your audience’s:<\/p>\n A website that appeals to a female college student might not appeal to a dad in the dental industry.<\/p>\n Personalizing your website will allow you to connect with customers on an emotional level. You can show consumers you understand their experiences. Empathizing with customers could help you generate leads and sales.<\/p>\n Your design team will research your industry and niche, too. They’ll consider the design options that suit businesses like yours.<\/p>\n Research-based designs could make your website more effective in the long run.<\/p>\n As part of your overall digital marketing strategy, it’s important to maintain brand consistency. Brand consistency will encourage awareness and recognition to grow. Your branding should remain consistent across all marketing channels.<\/p>\n If you’re using a cookie-cutter website builder, you might struggle to maintain brand consistency alone. Instead, invest in professional web design services this year.<\/p>\n A professional website development and design team will understand the importance of maintaining brand consistency. They’ll apply your brand guidelines across every page of your site.<\/p>\n Neglecting brand consistency might confuse customers. If they see a different brand between pages, they might think they’re on a different website.<\/p>\n If they see different branding between marketing channels, they might think you’re a different business entirely.<\/p>\n Instead, consider choosing a web designer who can help communicate your brand.<\/p>\n A positive user experience (UX) indicates your website is easy to navigate and use.<\/p>\n Nearly 90% of shoppers<\/a> won’t return to a site after a bad UX. Meanwhile, bad mobile optimization annoys 48% of people.<\/p>\n About 70% of online businesses fail due to bad usability, too.<\/p>\n You need both web design and<\/em> web development services. An experienced team will make sure your site looks and functions as intended. They can improve the user experience to encourage visitors to explore your site.<\/p>\n Otherwise, a negative UX will cause people to leave, leading to a high bounce rate. If your bounce rate increases, Google will take notice. It might drop your organic search engine rankings.<\/p>\n Lower rankings might make it difficult for you to generate website traffic in the future.<\/p>\n Remember, consumers judge your business after simply glancing<\/em> at your website. If they don’t like what they see, they might decide they can’t trust you. Your web design could impact your credibility.<\/p>\n Make sure your website looks professional with web design services this year.<\/p>\n You can use your site to build brand trust and authority, too. For example, you can show consumers you’re part of professional organizations. You can add client reviews to your site as well.<\/p>\n Building brand trust could help you generate more leads and sales.<\/p>\n1. Research-Based Decisions<\/h2>\n
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2. Brand Consistency<\/h2>\n
3. A Stronger UX<\/h2>\n
4. Build Trust and Authority<\/h2>\n
5. Access to Experts<\/h2>\n